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We hear this from a lot of business owners. You want to cut through the false promises and invest in SEO that will grow your business in the long term.
There are two ways to get customers to your website, you either buy a click using Ads or earn a click through your content. SEO is an investment in marketing whereas Ads are a cost of sales so you need to balance both.
Investing in SEO means you’ll earn more customers and spend less buying them. Creating content that attracts customers takes time but once it is established it continues to work without needing more investment. Compare this to Ads where you’ll get traffic while you’re paying for the Ads, but once they stop the traffic stops too.
It’s not just about being at the top, it’s about being relevant. The truth of how search engines work is that they want to deliver the most relevant content to each user, and as search becomes more and more personalised the ‘tricks’ that used to game the system no longer work. To succeed you need to be relevant and current.
Our SEO service has proven long term results and when combined with an effective Ads strategy it can be very effective in achieving long lasting growth.
Talk to our expert team and discuss how SEO can deliver long term growth for your business.