We all hate generic catch all emails from companies we don’t remember dealing with. So let’s hope that’s not you sending them! If it is, stop it! Let us help you send targeted emails so they engage visitors and send them emails they actually want to receive.
We can setup an email workflow that sends emails based on a user’s interactions with your website. We can customise the content of the emails to send them relevant information that relates to the content they have interacted with. So if they download an ebook, we can follow that up with a video or another blog that they might find interesting. If they buy a product we can recommend another based on what others also buy, we can also follow up with a request for a review or feedback. Each of these workflows is designed to speak to your customer and uses the content you already have to bring leads back to your sales funnel.
Of course, it’s all measurable and we can see what email workflows are making the most impact and what content your personas really engage with. The way we do Digital Marketing is all about making the most of the content you have, measuring engagement and making steady improvements month on month.
See how we can get your emails out of people’s spam folders and leads back onto your website. Book a free marketing review today.